Why force your customers to sort through endless product grids and confusing filter options? Cartographer is our guided shopping solution that mimics the in-store consultant and points your customers toward their ideal product through intuitive quizzes.
Retailers like you are empowering confident buying decisions to achieve increased revenue and satisfaction.
On average, 13x ROI on the first Cartographer recommender
Established brands (with multiple recommenders) see an average 32x ROI
45% of consumers who engaged with recommenders add a product to their cart
Once engaged with a recommendation, consumers convert at 12%!
Leverage product data that exists in your catalog. Then, using this data, Cartographer weights and calculates recommended products based on the customer’s answers to questions specifically designed to guide them to the right product, in an experience totally driven by the user.
Increase conversion rate and shorten the path to checkout by building questionnaires that include top-of-mind questions your customers ask to make product purchases. Changes in seasons and trends? Cartographer's intuitive interface will help you revise, reorder and translate questions and answers to quickly adapt.
Consumer behavior data collected while navigating the tool, answering questions, and purchasing products provides a wealth of information for continuous improvement of the user experience. Use the data collected to gain more insight on what your customers want or don't want.
Use logical branching and question-paths to ask follow-up questions to customers who answer a certain way. Segment quiz results by product-type or other factors. Offer one recommendation, or many – then order by newness, price, or any other factor! The best part is that no custom scripting is required.
Analyze and act upon a rich set of analytics data gathered by Cartographer, track everything from popular products to which answers lead to conversions. Easily copy and tweak recommenders to use with third-party split-testing software.
Each Cartographer instance can be easily updated and localized for international usage. Multi-currency, multi-language capabilities and analytics aggregation can all be quickly implemented for markets around the world.
The Cartographer API gives retailers the flexibility to offer product recommenders wherever their customers shop - ecommerce sites, in retail stores, on apps, or in marketplaces. Meet and delight customers no matter where they are.
Once a customer engages with a product recommender, Cartographer includes detailed analytics about a customer's journey, tracking add to carts and purchases for any products that were interacted with while shopping the site.
Follow developer documentation to stay up-to-date with Cartographer API and scripting updates.
Let’s get in touch. We’d love to chat with you about how Cartographer can enhance your customer’s e-commerce experience.